Introducing The SAFEST Way To Get Outstanding PPC Results, Without Burning Through Your Budget, or Wasting Time On Poor-Quality Prospects
Whilst SEO may be the best medium/longer-term strategy, if you want results FAST (like in the next few hours), then paid online advertising is the route to go.
As a PPC Agency Blackburn Lancashire is our home, but we have clients all over the UK. Our PPC service is results-driven, so measuring ROI is always our focus. And when you get it right, PPC is quick to scale-up (providing you know what you’re doing).
BUT it’s also easy to get your fingers burned, and blow your budget very quickly, with little or no return.
That’s why our PPC Blackburn based experts specialise in creating paid advertising campaigns that are set-up correctly, from the start.
Using our PPC company experience and proven search tools, we will select a range of relevant keywords, including transactional, and competitor keywords, plus long-tail or branded keywords. The key is to find the people who know what they’re looking for and are ready to buy.
Careful segmentation is critical to getting the best ROI from your campaigns and the cornerstone of ANY successful digital marketing campaign. By grouping themes of keywords you will clearly see what is working and what is not.
As a PPC Agency based in Lancashire, we’ve found that geographic and other segmentation is also key to improving your quality score and ad relevance, which contributes to lowering your cost per click.
When structuring a Pay Per Click campaign, it’s important to target specific stages of the buying cycle.
Our PPC Blackburn based specialists will ensure that by targeting these separate stages, you can attract prospects who are most likely to convert.
Running careful A/B split tests is essential if you are going to systematically lower your CPA and maximize ROI.
As you’d expect from any professional PPC agency, continually testing and optimising campaigns based on data, is a mainstay strategy to produce better results over time.
You can schedule your ad campaigns for certain times of the day to target when your ideal prospects are online, with the goal of improving click-through rates.
Dayparting maximizes the budget available at specific times of the day, and if done correctly, you’ll see more traffic and a higher quality score.
Another option is to modify bids by time of day, or day of the week, so that you are not over-paying for your clicks.
Similarly, you can make bid adjustments based on different devices. For example, if prospects are more likely to be searching for your product or service on a mobile device, then we can optimise bidding to attract more engagement from these people.
Most digital marketing execs have a fear of hiring a PPC agency who will set up their paid advertising campaigns and then leave them on autopilot.
But our PPC company continually tracks your campaign data to identify the winning ads, and we are continually testing new creatives and new placements to optimise ROI. And with our weekly and monthly reporting and progress meetings, you’ll always know what we’re doing, and what the plan is moving forward.
Analytics and tracking is a critical part of PPC Agency management, whether it’s measuring lead generation forms, newsletter signups, ecommerce transactions, fee revenue, phone calls, and more.
Correct tracking is essential to your success, and we will work with your team to ensure the tracking is accurate and up-to-date.
If you’re looking for a PPC Agency Lancashire may seem like an unusual location for your PPC company, but if you’re frustrated by your advertising budget producing poor returns, and you’d like to see fast results, then please get in contact right now!
We will create and launch a custom PPC strategy that dovetails perfectly with your business and marketing goals.What’s The Next Step?
Tell us about yourself, your challenges and your goals… Book a free 30-minute strategy session, and let’s see if we can help…
When you submit the form below, we will contact you and arrange a free 30-minute PPC strategy call with our Marketing Director, Nasir Kothia. Nasir will help you determine if we are a good fit for each other. There is no cost for this PPC session, and no obligation on either side to proceed.
As a PPC Blackburn based agency, our Directors specialise in reviewing paid ad accounts, to pin-point where there is any wasted spend, and identify the key opportunities to improve your lead gen and customer acquisition costs. Use the form above to get in touch if you’d like us to review your PPC campaigns for you.
Don’t forget, when it comes to selecting a PPC Agency Lancashire offers advantages in terms of lower fixed cost overheads, and this means that we can offer much more competitively priced solutions than other (mostly London-based) agencies.
For professional PPC Blackburn has been our home for 20 years, and in that time our Directors have helped Clients all over the UK, and internationally, to get outstanding PPC results, without burning through your budget, or wasting time on poor-quality prospects.
If your organic social media channels need bolstering, then our extensive PPC Agency experience in paid search marketing, paid social media ads, and clever retargeting, will deliver a powerful cross-channel strategy to deliver the best ROI from your media spend.
Let’s have a chat, and explore how we can help you, and whether we’d make a good partnership together.
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