PPC Agency Preston

A digital partner you can trust to deliver

  • Get More Traffic, Leads & Sales
  • Result Focused PPC
  • Free 30 Minute Strategy Session
  • Over 20 Years’ Experience
  • Trusted Partner
  • Clutch
  • Google
  • Best 3

Speak to us now on 01254 279998 or request a callback below

We are the top-rated PPC Agency in Preston with a team of pay-per-click managers that use the sales-driven approach in Google Ads management to maximise ROI

What is PPC and how can it help your business?

PPC is a digital marketing strategy in which you’ll pay for exactly what you’ll get. What we mean by this is that you’ll only pay when a user actually clicks on your ad. This is great for businesses struggling to generate qualified traffic and who want to make the most of their marketing budget.

When you think of PPC, your mind might go straight to Google Ads PPC management, which given it’s the largest pay-per-click advertising platform out there, is understandable. However, there are actually several PPC platforms that allow you to engage with a variety of audiences and cast a wider net. Some other platforms include Amazon paid adverts and social media PPC.

When set-up and executed correctly, PPC can be a hugely useful weapon in your marketing arsenal. With its ability to precisely target the right audience for your business, adjustability and measurability it’s a marketing channel well worthwhile.

100s of Clients Served

1000s of Metrics Improved

1000s in Revenue Earned

Your Friendly Technical Partner

Looking to level up your marketing game? Generate quality traffic with high purchase intent using our PPC management services and experience what paid advertising can do for your business.

A complete PPC package

Our PPC strategies cover a wide range of activities that aim to deliver the results most valuable to your business. As a PPC management company with 25 years of experience, we have developed expertise in many different areas of PPC marketing. That means that we can utilise the biggest platforms with our Google PPC management services and also reach a more niche audience with platforms such Amazon ads and social media PPC.

What’s Included in our PPC Agency Services?

Pay-per-click advertising is constantly changing in terms of the trends, tools and technology used, making it difficult to develop a process. That’s why we approach PPC with flexibility, always remaining adaptable to new opportunities. With that said, our many years of experience has taught us that there are some factors that don’t change and our process as a PPC agency in Preston has taken these consistent factors into account, as well the possibility of change.

  • Keyword Research

    Using our extensive experience as a PPC company, together with proven search tools, we will select a range of relevant keywords, including transactional, and competitor keywords, plus long-tail or branded keywords. The key is to find the people who know what they’re looking for and are ready to buy.

  • Campaign Structure

    Careful segmentation is critical to getting the best ROI from your campaigns and the cornerstone of ANY successful digital marketing campaign. By grouping themes of keywords, you will clearly see what is working and what is not. As a PPC Agency based in London, we’ve found that geographic and other segmentation is also key to improving your quality score and ad relevance, which contributes to lowering your cost per click.

  • Creative and Ad Optimisation

    Running careful A/B split tests is essential if you are going to systematically lower your CPA and maximise your ROI. As you’d expect from any PPC management company, continually testing and optimising campaigns based on data, is a mainstay strategy to produce better results over time.

  • Schedule Optimisation

    You can schedule your ad campaigns for certain times of the day to target when your ideal prospects are online, with the goal of improving click-through-rates. Dayparting maximises the budget available at specific times of the day, and if done correctly, you’ll see more traffic and a higher quality score. Another option is to modify bids by time of day, or day of the week, so that you are not over-paying for your clicks.

  • Device Optimisation

    Similarly, you can make bid adjustments on different devices. For example, if prospects are more likely to be searching for your products or service on a mobile device, then we can optimise bidding to attract more engagement from these people.

  • Campaign Assessment

    Most digital marketing execs have a fear of hiring a PPC agency who will set up their paid advertising campaigns and then leave them on autopilot. But our PPC management company continually tracks your campaign data to identify the winning ads, and we are continually testing new creatives and new placements to optimise ROI. With our regular reporting and progress reviews, you’ll always know what we’re doing, and what the plan is moving forward.

  • Tracking and Conversion

    Analytics and tracking is a critical part of PPC campaign management services, whether it’s measuring lead generation forms, newsletter signups, ecommerce transactions, fee revenue, phone calls and more. Correct tracking is essential to your success, and we will work with your team to ensure the tracking is accurate and up-to-date.

     

Like most digital marketing, PPC is bordering on a science, where in-depth knowledge and an open mind can deliver amazing results. We have an abundance of both...

Why does your business need PPC advertising?

Whether your business is struggling to succeed, looking to grow or experiencing stability, PPC can take you to the next level. Pay-per-click advertising focuses on driving users to your website that have actively searched for your products and services. What’s more, as an experienced PPC management agency we have applied knowledge of remarketing. This means that we can target users that have shown conversion potential, which makes for users that are more likely to buy. Through tactics like this, we can very effectively utilise your budget and ensure your marketing spend is put to good use.

What are the benefits of a PPC campaign management company?

Hiring a professional for PPC management in Preston will ensure that your campaigns are put together and executed the right way. In PPC advertising, it can be very easy to quickly run through your budget with a lack of conversions or quality traffic generated. Our strategies focus on targeting the right keywords and the right audience at the right times. We have years of experience delivering results through pay-per-click advertising, so you can be sure you’re in good hands.

 

How does our PPC management work for Preston based businesses?

PPC in Preston has to be well set-up, correctly executed and continually optimised in order to have the best chance at success. We understand how competitive Preston is, and how valuable appearing above the competition can be for your business. We’ll look at the factors that will help us elevate your company above the rest, such as researching the competition, selecting the best keywords to bid on and more. We’ll also keep your campaigns well maintained, continually optimising and improving the effectiveness of our strategies.

 

Get The Right Price

One of the most important metrics in PPC is return on ad spend or ‘ROAS’. This is a measure of the returns your ads are generating, often represented as a percentage. This is a metric we’re always laser-focused on, ensuring that the cost of your PPC campaigns and our services remains justifiable for your business.

In order to ensure that we offer the most cost-friendly PPC campaign management services, we create customised packages based on the requirements of your business. This means that you’ll only pay for what your business needs and the budget will always suit your business.

A Bit About Us

Established in 1998, we’ve always had a passion for delivering results that help businesses achieve the goals they want to. We’ve always been at the forefront of the digital marketing space, leading the way with the latest technology.

Working with seoBusiness is working with a partner you can trust to generate the results that your business needs.

We Use the Best Tools on the Market

With years of experience providing profitable PPC campaign management to Preston businesses, our experts have become specialists in the tools we use. From Adwords PPC management to Microsoft ads we have a depth of knowledge in how to get the best out of these tools to deliver impactful results for your business.

Industry Certified

Being recognised for our work in digital marketing is confirmation that our work is having a real impact on businesses.

Check out some of the awards and recognitions we have received as a PPC campaign management company.

Why Choose Us?

25 Years’ Experience

With two and half decades of experience in digital marketing, we have the expertise and skillset to deliver results that make a difference. As a PPC agency, helping Preston businesses reach level up their marketing game is something we plan to do for another 25 years and more. If you’re looking for an agency with real world experience, seoBusiness might be the company for you.

 

Laser-Focused on Results

When it comes to PPC especially, the proof is in the numbers. How much traffic can we generate for your business? What is the conversion rate of your ad campaigns? These are all questions we’ll consistently be asking ourselves to ensure that we’re delivering the kind of results that contribute towards business growth.

Your Friendly Technical Partner

Our aim is to partner with businesses that share the same vision for growth and success that we do. We want to understand what your business is about, what you want to achieve and how we can help get you there. We also want you and your team to understand exactly what work we are carrying out and why, so you know what you’re getting for your investment.

 

Generating Quality Paid Traffic for Hundreds of Businesses

We’ve run many paid campaigns that have seen quality traffic land right at the products and services our clients offer. For us, it isn’t just about driving as many users to a website as possible, it’s about targeting quality users that stand a good at converting and therefore helping your business grow.

 

Innovative Approach

We’re always looking for ways to optimise and improve our PPC management services. Luckily for us, digital marketing is rapidly advancing with new tools, technology and trends emerging all the time. This gives us many new options when providing innovative, cutting-edge PPC campaigns. In turn, these innovations mean your business gets the best results possible.  

Our Work in Practice

Want to see what value we can add to your business? Check out some case studies from our work in pay-per-click advertising.

ATTORNEY’S - CONVERSION BY 71% IN 4 MONTHS
Home Appliance Store - Conversion by 115% in 4 months
Dentist - conversion by 316% in 5 months

Just a few of the businesses we’ve worked with

Some of our clients have chosen to partner with us for over 20 years. A relationship founded on trust, based on our ability to deliver results.

  • 4gamers
  • vape and go
  • stealth gaming
  • neales waste
  • ideate software
  • jr lighting
  • hiyou
  • symetri
  • psd
  • kevin roper
  • flocontrol
  • mersey rod

Get in Touch

Got some questions about how PPC can help your business? Let’s have a chat and we’ll take you through how we work, and what we do to achieve results.

FAQ's

  • What is PPC?

    Pay-Per-Click advertising, also known as PPC, is a digital marketing approach where you only pay for the clicks generated by your ads. This technique is highly effective since it enables you to draw in valuable traffic from people who are actively looking for your offerings.

  • Why is PPC so important?

    In digital marketing, PPC can play a critical role by delivering nearly certain traffic without the delay associated with other strategies. This feature is particularly beneficial when initiating an SEO campaign and aiming to attract high-quality visitors to your website.

  • Why pay for PPC management?

    When you delegate your PPC management to a Preston-based agency, you stand to gain numerous advantages. One of the most significant benefits is the amount of time saved by entrusting the responsibility to expert professionals. Managing PPC campaigns can be a complex undertaking, and creating and consistently optimising multiple campaigns can be time-consuming.

  • What is the difference between PPC and SEO?

    The primary objective of both SEO and PPC is to generate high-quality traffic to your website and conversions. Despite their common purpose, there are differences between these channels. The most notable distinction between them is cost.

  • Can PPC marketing help an eCommerce website?

    When PPC management is implemented and executed correctly for an eCommerce website, it can produce significant advantages. By featuring your products at the top of search engine results pages, PPC delivers crucial product information, including pricing and reviews, to potential customers. As a result, your products can achieve higher visibility compared to your competitors, giving you a significant advantage in securing sales.

  • How do we report performance and success?

    As an experienced PPC agency in Preston, we prioritise performance reporting as it enables us to refine our campaigns. We conduct routine assessments of our ad performance to ensure that they are generating significant traffic and conversions. To keep you informed about our progress, we furnish weekly and monthly reports.

  • What's included in our PPC services?

    Our PPC services are customised to suit the unique requirements of your business. We offer solutions that can be implemented across multiple platforms and targeted to diverse audiences. Our services encompass managing PPC campaigns on Google AdWords, social media pay-per-click, Amazon Ads, and various other channels.

  • Why does a PPC campaign need to be managed and optimised each month?

    Sustaining a successful PPC campaign requires continuous monitoring and optimisation. Ad performance can be influenced by a multitude of dynamic factors, making close analysis an essential aspect of our PPC campaign management in Preston. This allows us to determine what aspects are performing effectively and which areas need improvement.

  • Can you help my business in other ways, beyond PPC marketing?

    Our services go beyond just PPC management, as we offer a diverse range of expertise in search engine optimisation, web design, and development to complement your PPC in Preston.

  • Do you only provide PPC campaign management in Preston?

    Although we specialise in PPC in Preston, our services are not limited to this region. We extend our digital growth strategies to businesses across the nation and worldwide to ensure that as many companies as possible can benefit from our services.

Other Services We Offer

PPC is a great marketing channel for generating consistent high-quality traffic, but our marketing services don’t stop there. We have experts in SEO, web design and more in order to take your business to the next level.

Our Locations

We’re incredibly proud to be a PPC agency in Preston, but we want to help businesses all over the nation and across the globe.

What do our clients say about us?

We’ve retained some clients for 20 years!

Check out what they have to say about us.

  • seoBusiness provided a full suite of marketing channels to enable rapid growth of our smart technology business, both in the UK and to a globally expanding audience. We have utilised ongoing consultancy, multi-channel ERP implementation and market...
    Director, time2

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Get in Touch

Need a fast, safe method of driving quality traffic to your website? Hire an expert in PPC campaign management. Preston businesses have experienced the growth they strive for as a result of pay-per-click advertising.

Complete the form below to arrange a free 30-minute PPC strategy session. We’ll get to know each other and discuss what we can do for your business.

Or call us on 01254 279998

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