Incorez is a leading manufacturer of specialist resins and polymers - excelling in the development of high performance, low hazard materials, particularly waterborne and high solids systems.
After winning a four way tender for their first real foray into the digital sphere, the company expanded their brief to include sophisticated CRM database once their website was successfully launched.
Incorez's website now features a number of bespoke developments which makes their digital presence a very real extension of their offline business. The site - which is both user-friendly and robust across multiple browsers - is instantly updatable with a dynamic content management system and allows for real-time data capture. A clever piece of technology enables the site to create a csv file which is emailed to the sales team as soon as a visitor has registered for data on the company's products.
Since the website's inception, the average number of monthly visits has doubled, with the majority of these being unique visitors. The database of registered members has reached around 2000 and we currently achieve in excess of 220 number one positions in the major search engines for our designated keywords.
"From day one eBusiness UK demonstrated a commitment to understanding our business and what we required from our online presence. They have always been proactive in offering ideas and suggestions and followed up by implementing them quickly and efficiently. We have formed a partnership with eBusiness that has enabled us to successfully develop our online presence and yield tangible results. We look forward to many more fruitful years working together."
Ian Williams Marketing Manager, Incorez