Features

How To Create Customer Loyalty The owners of the biggest & best companies in the world understand that careful management of their marketing, based on a complete understanding of their customers can turn passive purchasers into passionate advocates. Making the customer experience a top priority is crucial if a company is to achieve its business aims & remain at the top of its industry. Find out more...

Selling Online - How Do You Move Into New Markets? There are a multitude of potential challenges that will dictate the overall success of an e-commerce project. Getting all involved to buy in to the concept, pre-planning, choosing the right supplier & making sure you have the right levels of support, all have to work correctly for an e-commerce project to be a success. Read our guide on how to avoid the pitfalls when managing a new e-commerce project.

Is Search Engine Optimisation For Business A 'Dark Art'? Frustratingly for some, my answer would be yes & no! By first taking a look at what SEO is & isn't, we can look at what businesses need to do to ensure they get those all important free first page listings. Read more...

10 Point Guide To Making Your E-newsletter Work For You E-newsletters are a useful & cost effective way for you to stay in touch with your customers & prospects, but how do you manage to give recipients the information they want whilst strengthening your business? Click here to find out.

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Featured Case Study

Northcote Group As a fast growing, successful business, the Northcote Restaurant Group recognised that their website was their most important marketing tool. They needed a site that not only defined the individual brands within the group, but also help to build the business & increase recognition within their marketplace. Click here to find out how they achieve it.

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eBusiness UK News In Brief

Faizal Completes The London Marathon In Amazing Time	Brand New Search Engine Marketing Packages To Be Launched In May	New Central Manchester Office To Open In June
eBusiness UK Offices In Both Edinburgh And Glasgow Have Joined Fortunetwork	eBusiness UK Will Be Exhibiting At The Business Growth Show	Business Scotland 2009 Exhibition In Glasgow

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Facts & Figures...

Queen Knows Best
Communications that are well written encourage your potential customers to trust you, your products and your services. Promoting a website using search engine marketing walks a fine line between using good grammar & well constructed content & satisfying the search engines need for key words & phrases. In research recently carried out 78% of recipients said they would visit another site if the 'business website used bad English'.

Classified Ads Booming Online
Traditional advertising methods may be in decline, but online classifieds (according to online monitoring firm, Hitwise) are literally booming. In the UK traffic to classified sites has seen an increase of 15%, where consumers are embracing the medium as a free way to generate income selling personal items, with others taking advantage of the deals available.

Search Engine Queries Getting Longer
Recent research suggests that search queries are getting longer with over half of all queries being at least 3 words long & queries with 8+ words have increased by 22% since last year.

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